More Time. More Focus. Better Health.
The Future Of Health Is In-Home

We deliver a white glove experience that lets you plug and play personal chefs, cleaners, and health experts into your lifestyle.

Apply for Access

Built for the Top 1%.

Optimability is your private health team and in-home lifestyle infrastructure—engineered to elevate energy, longevity, and output.

01

Health Concierge

Concierge-level medical team manages your diagnostics, supplements, and advanced testing.
02

In-Home Culinary Support

Personal chefs prep performance-based meals using your health data — no planning, no cleanup.
03

Housekeeping & Home Reset

Full-time cleaning support to keep your home dialed in and stress-free — like living in a 5-star suite.

Join the concierge

Experience effortless living, elevated performance, and expert care.

Apply for Access
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Frequently Asked Questions

What is Optimability?

Created in 2022 by founders Martin Nikolov and Ioan Popov, Optimability is a premium in‑home health optimization service delivering personal chefs, housekeepers, and health experts to boost performance and longevity.

Who is Optimability for?

Busy executives, entrepreneurs, and high‑achievers who want elite health and lifestyle support without the legwork.

How do I get started?

Simply click "Apply for access", schedule a 15‑minute call, get your custom plan on the spot, and welcome your in‑home team within 1-2 weeks.

Apply For The Optimability Membership

Optimability Application

This short questionnaire provides the details of your specific needs before we connect.

**All required fields must be filled out or else the form will not submit**
We will get back to you within 12 hours.

Which services
do you require?

1/7

What is your target
start date?

2/7

What is your desired
weekly meal frequency?

$0
3/7

What is your
approximate monthly budget?

$0
$500
$2,500
$4,500
$6,500
$8,500
4/7

Location Snapshot

Service Address (City + Neighbourhood)
Property Information (Condo / Detached) (Sqft)
Occupants (Adults / Children)
5/7

Anything Else We Should Know?

Restrictions, Allergies, Lifestyle, Other...
6/7

How can we
get in touch?

Full Name*
Email Address*
Phone Number*
7/7
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