More Energy. More Focus. More Time.
Turn Your Biology Into A Managed System.

We build and run the infrastructure behind your nutrition, training, Supplementation, and recovery, anchored in 500+ biomarkers.

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what Founders Are Saying

Real results from real clients who chose to stop managing their health alone.

"It’s a f*cking hack, having someone come in and do everything for you. I’m saving 15 hours a week. Being locked in and building, not having to manage those things is huge. There’s a lot of value in that."
Spencer Pawliw
Founder, EasyAMedia.com
"I feel better than I’ve ever felt in my life. It’s just unbelievable. I didn’t know life could be this sweet."
William Phillips
Founder, Maverick Oil Services
"I was resorting to Uber Eats every single day. But now, it’s world-class meals and I don’t have to worry about cooking, dishes… everything that was taking my time is just taken care of now."
Raiaan Reza
Entrepreneur, CatalystHoldings.io

Decode. Deploy. Design.

We build your Performance Department in three engineered layers so every decision flows from data, not guesswork.

01. Decode

Diagnostics and Baseline Mapping

We run doctor-led diagnostics: Bloods, Gut, DXA, OAT. Your biology turns into a baseline map so we know exactly what limits output and where to build.
02. Design

N of 1 Protocol Architecture

Using 500+ biomarkers and your schedule, we architect protocols for training, nutrition, sleep, supplements, and recovery.
03. Deploy

Performance Department Execution

Once designed, our team runs it: chefs execute meals, trainers and physios handle sessions, ops manages labs around your schedule.

Install Your Performance Department.

Map out your 6 month build with our team and see exactly how it works.

Book A Consultation
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Frequently Asked Questions

What is Optimability?

Created in 2022 by founders Martin Nikolov and Ioan Popov, Optimability is a premium in‑home health optimization service to boost performance and longevity.

Who is Optimability for?

Busy executives, entrepreneurs, and high‑achievers who want elite health and lifestyle support without the legwork.

How do I get started?

Simply click any of the "Book A Consultation" buttons, schedule a 30‑minute call, get your custom proposal on the spot, and welcome your health team within 1-2 weeks.

Do I need to live in a specific location?

No. The core system is remote first. Diagnostics, strategy, and protocol design are handled virtually, and we either plug into our existing chef/trainer network or architect local solutions around where you live and travel.

How is Optimability different from a coach or personal trainer?

Coaches give advice and workouts. We install and run your entire Performance Department: diagnostics, protocols, meal execution, training logistics, and ongoing biomarker optimization.

Is this just for fat loss or aesthetics?

No. Body composition is one metric. We focus on energy systems, cognitive output, recovery capacity, biomarkers, and time wealth so your entire operating system upgrades.

What level of commitment do you expect from clients?

You show up to calls, follow the agreed protocols, and give honest feedback. We handle planning, coordination, and logistics so your discipline is spent on execution, not decision-making.